Just when you thought things were going well, you lost a top performer to ostensibly…
By John Borrowman, CPC
Borrowman Baker, LLC, BV Staffing + Consulting
Gallatin, TN
Competing for top BV talent is a challenge for a small practice. Doing it successfully requires playing on your strengths.
As a small practice owner/leader, what is the story you can tell to a candidate?
- Build, not fix. You can “create something brand-new” rather than “fix” already existing features.
- Access and knowing “why.” You will have continuous access to decision makers, and if they reject your ideas, you will know why.
- Rapid approvals. You will have rapid approval or rejection of your ideas, and in many cases you will be able to make your own decisions.
- Broad responsibilities. With lean staffing, you will have broad job responsibilities, cross-functional opportunities and … there will be no restrictive job descriptions.
- Collaborative work environment. You will be in a highly collaborative work environment that is designed around the needs of innovators.
Remember that when you talk about the attributes of your practice, you’re creating expectations on the part of your candidate. Make sure you follow through on those expectations and turn them in to reality.

John Borrowman